Bachelor of Arts Major in Broadcasting
Major Subjects Overview
| Subject Code |
Course Description |
| BC101 |
Introduction to Communication |
| BC102 |
Introduction to Broadcasting |
| BC104 |
Communication Theories |
| BC105 |
Writing for Radio |
| BC106 |
Writing for Television |
| BC107 |
Radio and TV Performance |
| BC108 |
Television Production Design |
| BC109 |
The Philippine Church |
| BC110 |
Media Law |
| BC111 |
Radio Production |
| BC112 |
TV Production |
| BC113 |
Broadcast Management |
| BC114 |
Investigative Reporting |
| BC115 |
Radio & TV Production Management |
| BC116 |
Research Methods |
| BC117 |
Broadcast Entrepreneurship |
| BC118 |
Internship |
| BC119 |
Communication Ethics |
| BC120 |
Broadcast Criticism |
| BC122 |
Thesis |
| BC122 |
Marketing for Broadcasting |
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Program Objectives
The College of Liberal Arts and Sciences offers nine (9) undergraduate degrees that combine advanced work in the specific academic fields with courses in business and professional areas, thereby equipping students for professional employment in a variety of both private and public sector fields. The degrees offered are the following:
AB Advertising
AB Broadcasting
AB Communication Arts
AB Journalism
AB Literature
AB Political Science
AB Public Relations
BS Biology
BS Information Technology
BS Psychology
At the end of a four-year Arts and Sciences degree course, a student should have attained a broad general education in humanities, natural sciences and social sciences so that the student would have:
- The ability to think critically
- Obtained the essential foundation for his development into active and well-rounded citizen
- The ability to investigate and analyze questions and problems carefully and to present results and ideas clearly on the basis of solid data and study
- The appreciation for human values and cultural heritage
- The development of his own ideals, attitudes, and habits desirable for is improvement as a human being
- A strong sense of fulfillment and a concern for the social, political and academic problems of the country
- Professional competence, ethical soundness, cultural relevance and social awareness.
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